| Competitive Edge has been gathering best practices in the above
areas for over twenty years. Their experience consulting, leadership
training, executive coaching, management training and doing keynote
speeches in leading companies globally has allowed for this top of the
line
collection of successful practices and stories. These companies have included Microsoft,
Dell, Starbucks, Southwest Airlines, Marriott, Bose, Mars, Harley
Davidson as well as
dozens of successful companies in 57 different countries. The best
practices are synthesized in the form of free articles, White Papers,
keynote speeches and training. For those who want to develop the skill
in this topic area, structured step-by-step programs are offered in
either immediately downloadable audio CD packages and/or Mentor
Programs. Competitive Edge has
particularly focused on business to business marketing, and performance
management. Business to business marketing and management has unique
requirements that go way beyond the traditional.
Internet Marketing is covered in the Package
Your Expertise for Profit, an Internet Marketing Solution. The program
is profoundly results-oriented using proven Internet Marketing
strategy. Checklists make it easy to learn how to do ezines
(electronic newsletters), e-books, simple selling Web sites, and
teleseminars and integrate part of all of them in a Circle the Wagons
Internet strategy.
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